The Use of Social Media by Australian Courts
This article explores how Australian courts are using social media
to disclose information about decisions as well as to advise about court
appointments, media reports and administrative matters. It examines how the
social media channels are being used and any issues or risks associated with
that use.
Tips
- Social media offers further channels to an organisation to promote
its activities and services.
- A clear social media strategy is needed to ensure that how each
channel is to be used is appropriate and effective.
- Additional resources are required particularly if Facebook is to be monitored and managed.
Introduction
Social media tools such as Twitter and Facebook are being adopted
by government organisations, non-profit bodies, schools, businesses, and police
as a means of providing information to the public, professionals and
stakeholders.1 The
police, for instance, use social media both in investigations and for general
communication to the public, and emergency services have used social media
effectively in natural disasters.
Courts have also begun to realise the value in using social media
to communicate directly with the media and public about the work of the courts.
In Australia, courts now use Twitter,2 Facebook
and YouTube to varying degrees. This article briefly examines this use and
highlights any issues or risks associated with it.
Use of social media by courts
The court system is a very traditional and conservative
environment, and the use of social media in such an environment is both
innovative and challenging. In the last decade, there has been increasing focus
on courts not only facilitating the media’s access to court documents and
information, but in also increasing accessibility for the community.3 Social
media provides opportunities to facilitate both the media and community access
to courts.
One of the perceived strengths of social media is its ability to
improve communication between an organisation and its stakeholders through
exchanges of information and ideas. Social media also offers channels not
totally dominated by the media. In August 2011, the Chief Justice of
Victoria, the Honourable Marilyn Warren, stated that the “courts should take
advantage of social media such as Twitter and Facebook to better explain
themselves to the public”.4
Courts have always had a cautious approach to reporting and
broadcasting of proceedings and decisions.5 So when
courts themselves decide to tweet information about decisions and proceedings,
these concerns must be handled with care. Court reporting requires that
disclosure must not interfere with the administration of justice.6
Use of Twitter, Facebook and Youtube
Twitter
The Supreme Court of Victoria was the first Australian court to
commence a Twitter account in March 2011. The Magistrates Court of
Victoria started a pilot Twitter account in July 2012. The County Court
set up a Twitter account in October 2012 but the account did not become
active until about March 2013 when a new media person was employed. The
Family Court commenced a Twitter account in October 2012. Other courts
with Twitter accounts include the Supreme Courts of NSW, South Australia,
Tasmania, and the ACT, plus the District Court of NSW.
One of the reasons Victorian based courts were the first courts to
adopt Twitter may have been the existence of a very active court social media
group in Victoria, comprising representatives from the courts, from the Justice
Department and from justice related bodies such as the Judicial College of
Victoria, the Law Institute and the Victorian Sentencing Advisory Board.
The authors examined the first four court Twitter accounts started
and found that they worked well, developing a new channel of communication,
albeit a one-way channel. The court officers we interviewed were confident that
they were reaching new audiences who would not normally visit their websites.
The cost of operating the accounts was low, depending on one, sometimes two
people to manage content, usually as part of their existing duties. The
activity on the various accounts varied, often because the person responsible
for the tweets left the role or the champion of social media moved on.
The way the courts used Twitter depended on the level, as, for
example, the majority of Magistrates’ Court of Victoria tweets tended towards
public relations and the provision of general information about the court
(opening hours, changes to fee structures, etc), and the majority of the
Supreme Court of Victoria tweets related to advice about judgments and appeals.
The level of the court influenced the content of tweets and the
potential risk. There is only a low level of risk associated with tweets about
court closures and other administrative details, links to media articles and
court appointments. The risks are higher when the names of parties are being
tweeted and links to court hearings are provided. The public interest in tweets
from lower tier courts is obviously lower than in the tweets around judgments.
This article is an excerpt from a longer article by Emeritus Professor Margaret Jackson and Dr Marita Shelly. You can read the
full article here.